Blogs are web site content management systems with additional functionality such as comments, trackbacks and RSS. Blogs are really no different than web sites. We offer Complete integration and implementation of a company blog using your existing web design to match your website perfectly.
It's the next wave in marketing, expressing yourself and spreading the word. If you'd like to have a blog set up for your company, we can design a custom template that integrates directly into your site that can be managed with any of the blog clients, including Blogger and movable type.
Also, Blog makes it easier for your customers to know about your company, your products and services without sometimes having to visit your website. These days active news and blog readers download the feeds right on their desktops. So blog is a good tool to push your content to these readers and have a low cost per click ratio.
Yahoo Store Merchant Solution account now provides two types of blogging tools - Wordpress and Moveable Type. We can install your blog in best possible manner which is search engine ready and have a prefed content.
We can also custom design your blog to match your store style so that it seamlessly integrates with your other store pages and on doesnt feel on a different site when browsing back and forth between the store and the blog.
A Few Benefits to Blogs
Blogs are Search Engine Friendly»
Search engine optimization is a particularly beneficial form of online marketing. It can be used to gain search engine traffic for given keywords or search terms. Your blog offers the opportunity to promote your Web site for hundreds or even thousands of different keywords. Search engines particularly like promoting blogs because they offer a large amount of content that is updated and added to on a regular basis.
Blogs Create Brand Awareness»
The more a customer hears the name of your company the greater the chance of remembering it. It takes, on average, around seven items of direct communication between you and your customers to make a sale. A blog with hundreds of posts gives you the opportunity to mention your company name and ensure that your readers think of you next time they're looking for a particular product or service.
Blogs Help Reduce Calls And Emails»
You can use a blog to pre-empt questions that customers might have. By sending readers to your blog you can gain all of the above benefits and you may reduce the amount of niggling questions that you get asked by customers. Of course, you might also receive a lot more orders by email, but nobody wants to reduce those emails.